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This article briefly explains how to make money from Google Play Store.
Today, the mobile apps are used in just about any industry. Companies can make money with mobile apps in many different ways. When your app is popular, and rank high in the app stores, it will make a lot more money. That is mainly due to getting more ad revenue and in-app sales.
We can easily argue that Google Play Store is the leading app platform today. It keeps on growing still! Day by day, new users join the Android world. Android users outnumber iOS users by almost 3 times. Play Store is where they get their apps safely. Now, I’m sure you would like to find out how to make money from Google Play Store. Such a source is too good to ignore. Let’s look at your monetization options below!
The most direct way to make money from Google Play Store would be selling your app, no doubt about that. Though, if you want users to prefer your paid app over free alternatives, you will need to offer a much better service than those. If you can get the users to prefer your paid app then you have found the most direct way to make money from your app. However, it isn’t always easy to be successful with paid apps. You will need to target a very specific niche and provide the best solution there. If you can’t solve a very specific problem of your target audience, and do it in the best way compared to others who try, users will not be too likely to choose your app. It may also be good to know that iOS users are more inclined to buy paid apps compared to Android users.
In-app purchases are one of the most common ways to generate money with your app. They are used most commonly in games and other entertainment apps. Offering items like game cash, new characters, character outfits etc. can be desirable enough for your users to pay for them. This way you can keep your app free to download and enjoy, but still make money with it. If your app is not a game, you can still follow this option. For example, you can offer basic functionality for free, but make certain features “premium” and allow users to buy them. However, do consider that in recent years many users developed a dislike towards in-app sales and microtransactions. Especially games that heavily feature paid items are labeled “pay to win” and may be avoided by some users. You need to find a fine balance here.
According to surveys, 49 percent of mobile apps feature in-app ads. While in past ad revenues were behind in-app purchases by some margin, the gap is closing each year. This option also allows you to provide your app for free to the users. Therefore, you can get many more users to download and try out your app. Unlike in-app purchase option, users will not need to pay anything to enjoy your app. Just saying “no in-app purchases” in your app description alone can get more users to download your app. Although they are not mutually exclusive at all. You can use in-app sales and ads together to make even more money with your app. Although this also needs a fine balance. If you feature both ads and purchases heavily, they may appear too “in your face” to users. You walk a fine line if you want to use both options together.
Another point to consider is that moderation is the key to success with mobile ads. Do not put gigantic ads every few minutes. This will detract the users from what they are trying to do, and impact user experience very negatively. One way to get users to consume ads happily is to offer rewards for watching ad videos. You can offer users credits, coupons or game items for watching ads. This way they will opt to watch the ads on their own volition, and feel rewarded for this.
If you can get a sponsorship deal for your app, benefits of it can be many-fold. First, a well-known sponsor can help with your app’s publicity. Then, a good sponsorship deal can cover many of your design, development and marketing costs, therefore increase your revenues. With one or more sponsors for your app, you will start the race to make money from Google Play Store ahead of the starting line!
If your app is suitable for a subscription model, this too can help you with making money. If your app features fitness routines, you can offer more specific workouts for your subscribed users. Or if you stream video or music, subscribers may get better quality or more playlist options. If you create content and share it on your app, you may allow subscribers to access new content earlier than free users. Finally, your app may offer campaigns, coupons or discounts to your subscribers for a small fee. Your income would be in parallel with your subscriber counts, and hence predictable. Thus, setting this option apart from in-app purchases and ad revenues, which can be more unpredictable.
The world of mobile apps grow and innovate every day. However, these methods still appear as the primary ways to make money from Google Play Store. You may choose one, or a combination of multiple among these options. Though, you will need to make your choice according to your app’s type and functions.
Another thing to consider is that paid apps can be difficult to promote in Google Play Store. Not saying that it is impossible. Certainly not. However, with free or freemium apps, you are much more likely to get users to download your app.
As you see, there are many ways to make money with free apps. Just make sure you don’t overdo it with ads and in-app purchases. Otherwise, you may end up annoying and hence losing your users. Remember, you will need as many active users as possible to make money with free apps.
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Smart money people keep seeking ways to make more money, whether through huge investments or side hustle. Their reason is easily deducible; wealth never stays indefinitely without wise, targeted, and continuous investment efforts. Thus, ‘how to make money’ even from apps, like the google play store, interests such persons.
Contemporarily, smartphone applications are used in just about every industry. In several different ways, individuals, groups, and companies can make money with mobile apps. If your app is in dire demand and of course, popular, it should rank high in the app stores; and make a lot of money too. This is primarily attributable to more ad revenue and in-app purchases being received.
We may easily say that today’s leading app network is Google Play Store, which is still expanding! Despite this record, Andriod users are triple the size of IOS users. Moreover, the play store is where all android users can securely download their apps.
Certainly, a secured source as the said app should be a good option to make some money from; I will show you just how in this read.
Google Play, formerly Android Market, is a digital distribution service operated and developed by Google. It serves as the official app store for certified devices running on the Android operating system, allowing users to browse and download applications developed with the Android software development kit (SDK) and published through Google.
More so, the digital distribution service also serves as a digital media store, offering music, books, movies, and television programs. Until March 11, 2015, when a separate online hardware retailer, Google Store was introduced, it offered Google hardware devices for purchase.
Furthermore, applications are available through Google Play either free of charge or at a cost. They can also be downloaded directly on an Android device through the proprietary Play Store mobile app; or by deploying the application to a device from the Google Play website.
The Play store further had over 82 billion app downloads in 2016 and reached over 3.5 million apps published in 2017. It has been the subject of multiple issues concerning security, in which malicious software has been approved and uploaded to the store and downloaded by users, with varying degrees of severity.
Google Play was launched on March 6, 2012, and its services include; Google Play Books, Google Play Games, and Google Play Music.
You can earn from the Google play store by first, uploading your app. My point is, uploading on the play store infers that you have developed an app and thus eligible to upload the same on the Google play store.
After uploading your app to the Google Play Store, you can earn cash by choosing one of the monetization methods; show ads with AdMob in your app; charge users for downloading the app; offer in-app purchases; charge monthly for access to your app; charge for premium features; find a sponsor and display their ads in your app.
Fair enough, Google play store takes 30 percent of the Android app’s sales per download and gives 70 percent to the developers.
This is seemingly a good compromise; 70:30. Consequently, developers can have an entire 70% of the proceeds from sales made on their app download.
Various apps claim to pay users for doing some specific task. Such defined tasks include taking surveys, shopping, watching videos, watching ads, etc.
Most of these apps pay real money via PayPal when you earn up to about $20. However, not all claims to payout are meant by most app developers. Thus, you will want to ensure the authenticity of their claims by reading user’s reviews on a credible third-party site especially.
Whatever the intent, whenever you decide to view or download apps for foreign countries other than your resident country and it proves impossible, here are tricks you can take to achieve your desire;
However, there are caveats you should note;
Your old form of payment wouldn’t be useable anymore to access the new-location apps. You’re going to have to use the one that comes from your new country.
Also, you can’t spend your Google Play balance from the old country after switching. Sadly, this includes any gift cards you have earned, but have not yet spent, as well as Google Opinion Rewards credit.
In addition, only once a year will you be able to change your country in the Play Store. After this though, you can visit the same menu again to go back to your old country.
Tactically, the play store helps you earn money. One of the most common ways to make money from your Google play store is through in-app purchases. They are most commonly used in games and other applications for entertainment. Your users will however subscribe more for features like game money, new characters, character outfits, etc.
You can monetize your app with advertisements on your smartphone. For apps that are intended to be downloaded free-of-charge in the app store; monetizing your app via adverts is the most common way the free-download app can generate revenue.
The next 11 laid out steps, will enable you make money from google play store;
To make money on the Google play store, you’ll have to start from the beginning; Firstly, develop an Android application.
Though several millions of apps exist on the Google play store, what will sell for any developer is developing an uncommon app that has a market. Developing just any app may simply not work for you, especially if you intend to earn on the play store.
What will earn you money on the store is developing an app that has rare functionalities and needed by target users; a distinct app.
After developing your next-world-wonder-app, you will be required to upload it on the play store. Until your app is uploaded on the Google play store, nobody may really find it.
Furthermore, the Google Play Store is a platform for certified devices running on the Android operating system, thus you should be able to get your app uploaded.
However, ensure to meet all Google’s terms for uploading apps so your app will not be banned or your upload request declined.
The bulk of Google Play Store gaming apps require the use of in-app purchases. In-app purchases are a very strong tool for developers to build into their Android apps. The in-app purchase choice operates in such a way that certain specific features or functionalities are incorporated in the money-requiring application.
Also, users use various kinds of payment methods to make transactions to enable them to access the special and necessary specifications and functions of such apps. In this way, revenue is generated via the applications.
Ensure that the in-app buying features boost customer loyalty and engagement in the applications. The ‘Candy Crush’ game is one typical example of in-app purchasing. With the help of in-app purchases, this game generates an income of about $800,000 a day.
Another strong tool that can be used for earning money with on Google pla store is in-App ads. Various businesses are present that offer in-app purchasing.
Such firms use various templates that are used for advertisements. One common model for ads is known as the cost per click model. A small commission from the advertising is typically required by the partner company. One rule of thumb for using in-app advertisements is using specific advertisements that adhere to the content of your application.
For many business organizations, the use of the subscription model within the application really thrives. An example of a business focused on a subscription model is the Netflix group. Aim to provide the target audience with search content and content that displays some real value.
Try to develop engaging content so that consumers want to spend more time on the app. You will gain benefit from your application by engaging the audience to use your application. Using the subscription model for your application will also provide a perfect way to make money from the application.
Imagine you develop an application for only cell phone users; you will definitely miss out on people who use such software on their desktops and tablets.
Here’s the point, to increase your application’s audience, one easy solution is to make the application compatible with various Android devices. Build the application in such a way that its graphics and other properties, regardless of their size, resolution, and versions, are consistent with running on multiple Android devices.
A smart way of getting money from users is also to use sponsorship for your Android app. First, you need to find a company or a brand that uses a similar application like yours in the Android marketplace for sponsorship.
Then, you need to search out the said company or brand, negotiate their sponsorship of your app for a percentage of your earnings. This way, visibility for your app will increase and automatically, more revenue.
The monetization model is really exciting. The Freemium model is a system in which various business organizations sell the advanced versions of their mobile phone applications to the target audience.
In this way, in exchange for the application, the users would pay a sum of money. It is one of the most lucrative and assured ways to make money from applications.
Besides, the basic concept behind all this freemium is that the application’s main premium features are kept locked and are only unlocked for individuals who wish to spend real money on the features.
To make an application successful, the competitive apps that will compete with yours in the Play Store need to be researched. Various rivals in the Android marketplace are present in the world of IOS applications likewise.
To succeed among different competitors, it is further imperative to develop applications with appealing fascinating, engaging, and distinct specifications not common to target users or even on the Google play store.
Certainly, you will need to develop some new features that are really useful to users of your application and that engages their interest. A sure way to gain cash from publishing the app on the Play Store is to do proper research about the rivals and develop an application that stays ahead of the competition.
Ensuring that there is a demand for your application on the market is one of the most critical points of designing an application.
There is no way that such an application will be effective if you build an application with no target audience. It is important to spend time and do proper research in the quest for the lucrative niche of the android marketplace before making an application. Some popular categories of profitable applications on the Google play store are:
Crowdfunding is unmistakably one of the profitable ways to monetize applications for free, it is an alternative funding model you should consider exploring.
On platforms like Kickstarter, CrowdFunder, Indiegogo, and Fundable, you exchange your app concept or publish an MVP version to raise funds and do the required stuff in the marketing field.
Example: In 2017 especially, through this app monetization strategy, the Hello Earth game with a popular cat character received USD 148k.
Certainly, we all agree that it is always best to follow instructions, especially when your intent is to earn from a platform. Thus, we advise that you read the terms and conditions of the Google play store before you upload any app on the platform.
Understand that in the event of your defaulting, you stand to lose, not Google. Thus we strongly recommend that you read all and follow all instructions laid down for app developers with an intent to upload their apps on the play store.
Also, further, advise that you learn how to market apps or products via online courses. In addition to the comfort-in-learning online schools provide, they also provide cheaper learning rates for quality information. Thus, they should help you learn just how to market your app to users.
Finally, these tips on how to make money from the Google play store should enable you to grow your passive income; a very essential part of wealth building.
Cheers to attaining your money goals for 2021.